Archive for October, 2015

• Halloween Marketing & Tools for You!

  • October 29th, 2015
  • Posted in Baltimore Market Research, Business Marketing Strategies, Tips and Resources for Researchers, Uncategorized
  • Tags: Tags: Halloween, qualitative research, research tools
    

  To some it might be scary how quickly Halloween has become the fastest-growing consumer holiday in the US. Retailers in many sectors have learned over the past two decades that Halloween means big business, with an estimated two-thirds of Americans… Read More

• Focusing Your Political Campaign

  • October 21st, 2015
  • Posted in Focus Groups, Uncategorized
  • Tags: Tags: Political Campaign
    

  With campaign season ramping up for the presidential nominees, media outlets are displaying new polling results on a daily basis.  The public’s perception of candidates changes from state to state. Gaining a true indicator of what US citizens are thinking… Read More

• Connecting with Advertising Agencies for Market Research

  • October 14th, 2015
  • Posted in Advertising News, Uncategorized
  • Tags: Tags: advertising agencies, Market Research
    

  When starting a new company or launching a new product and the need to better define the target audience arises, market research can be an invaluable tool. Advertising and marketing agencies, alike utilize market research in order to better learn… Read More

• Baltimore Fall Activities

  • October 7th, 2015
  • Posted in Holiday Statistics, Uncategorized
  • Tags: Tags: Baltimore, Baltimore festivals, fall activities, Halloween
    

  Fall is finally upon us and that means beautiful weather, a plethora of outdoor activities, and pumpkin-spiced everything.   According to our Baltimore research survey conducted by Observation Baltimore, Maryland offers a surplus of festivals, places to pick seasonal fruits and… Read More