Posts Tagged ‘insights’

• Understanding the Value of Market Research

  • July 22nd, 2011
  • Posted in General, Uncategorized
  • Tags: Tags: advertisements, analyze, Analyzing results, Answers, Benefit, benefit from market research, Business, Clients, collected the data, Collecting data, Communicate, Competition, Cost, Create benchmarks, Customer base, Customers, Data, decision making, Defining objectives, Developing questions, Developing the sample, drive behavior, emotive insights, face-to-face interviews, Focus Groups, Guide, Identify Opportunities, Improve, Industry, influence decisions, insights, Interpret, mail, Market Research, Market research in the United States, Minimize Risk, Objectives, Observation Baltimore, optimize their advertisements, Potential Clients, predict market trends, psychology, Qualitative market research, Questions, Research, Research Group, research objectives, researchers, Respondents, Risk, Sample, science of listening, Scientific, sociology, summary, Telephone, The Research Group, THE RESEARCH PROCESS, Timing, Tool, Understanding, Understanding the Value of Market Research, Value of Market Research, web-based surveys
    

  Market research is a powerful tool, which can be utilized to better understand a company’s customer base– allowing these companies to optimize their advertisements, predict market trends and guide their overall decision making. As one article put it, market research… Read More