At Observation Baltimore, we have worked very hard to assemble one of the most talented and hardworking focus group facility teams in the country. Collectively, our goal is to ensure that clients have a successful project each time they work… Read More
Blog
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Voice of Baltimore: Career Satisfaction Part II
Observation Baltimore recently conducted a survey with 1,200 Baltimore residents pertaining to career engagement. Of the sixty-four percent (64%) who reported working full-time, seventy-two percent (72%) are female, and less than half (47%) are under 40 years old. Household income… Read More
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Baltimore is Perfect for Market Research
While most companies want to conduct their research in large cities such as New York, Chicago, Miami, and Los Angeles, smaller, less “sexy” markets are just as capable of providing the insights that lead to successful business decisions. Baltimore City,… Read More
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Voice of Baltimore: Career Satisfaction
Observation Baltimore recently conducted a survey with 1,200 Baltimore residents pertaining to career engagement. Sixty-four percent (64%) of all respondents are currently working full-time. The majority of respondents were between the ages of 30 and 59 (66%) and college educated… Read More
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Everything You Wanted to Know About Our Recruiting Process
At Observation Baltimore, we truly believe that Experienced Recruiting Makes the Difference. Observation Baltimore’s recruiters are the core strength of their market research services team. In fact, their rigid recruiting policy starts with comprehensive, didactic market research fundamentals training, followed… Read More
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Focus on Financial Health
Recently, Observation Baltimore surveyed 1,000 Baltimore area residents. Respondents were asked a variety of questions associated with financial health and planning. Here, we assess the statistics and gain insight into how local residents feel about topics such as financial priorities,… Read More
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Crab Cakes Are Back!
No one wants to sit through research on an empty stomach. That is why we are pleased to announce the return of our Crab Cake Promotion for all in-house projects conducted during the months of August and September. Book our… Read More
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Focus on the Future: Baltimore’s Thoughts on Saving for Retirement
Observation Baltimore conducted a survey of 1,000 Baltimore area residents to determine their thoughts and feelings on retirement planning. The survey was widespread in age, ranging from 18 to 70+, though the most represented (20%) age range was 41-50. As… Read More
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Race to the Preakness Happy Hour
We had a fantastic time at this year’s Race to the Preakness Happy Hour! Congratulations to our winners! Ben Cook from Strategic Factory won two Flute Club tickets to Black-Eyed Susan Day & Lenore Koors from Image360 won two Clubhouse… Read More
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The Spending Habits of Middle-Aged Upper-Middle Class Men
Recently, Observation Baltimore surveyed a group of 162 men between the ages of forty-one (41) and sixty-five (65). The survey respondents reported a wide range of household incomes between less than $20,000 per year and more than $200,000 per year,… Read More