How Do Marketers Make Use of Market Research?

Market research is a necessary tool for the risk averse: it assists CEOs, CFOs, and company managers in determining the most effective course of action for product and brand development, improvement, marketing, and selling by gathering and analyzing data about markets and consumers.

Consumer attitudes and insights are utilized by marketers around the globe to fine-tune the ways in which companies both portray their image and conduct business. This week, we yet have another great infographic compiled by Cint, the savvy software company that emphasizes market-leading innovative research products. It offers up some interesting information on how market research is used by marketers around the world!

Click  this link to see the visual representation on the ways in which market research translates into business strategies for companies everywhere.

Would you like to voice your opinions on a particular subject matter as a consumer? Sign up directly for one of Observation Baltimore’s focus groups by visiting www.observationbaltimore/getpaid.

To learn more, please contact Barbara Gassaway and the market research specialists at Observation Baltimore today by calling 410-332-0400 or click here!

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Source for Infographic

This entry was posted on Wednesday, November 21st, 2012 at 6:43 pm. Both comments and pings are currently closed.

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